It takes more than a good idea to make a magazine or publication work – it requires sharp management, keen editorial skills and a dedicated sales and marketing team. Wildfire can bring all these together seamlessly.
Bristol Property Live (BPL) was launched in 2010 by a group of the city's leading estate agents who believe Bristol deserves a choice of media when it comes to marketing their vendors' homes. When it came to selecting their publishing partner, Wildfire was the natural choice with its unrivalled ability to handle all the key elements in house, from initial design and scope, all the way through to advertising sales and final distribution across the city every week.
The BPL website at bristolpropertylive.co.uk complements BPL's rapidly growing reputation as the go-to publication for prospective homebuyers and tenants in Bristol. Initially conceived as a digital version of the newspaper itself, the site now features an advanced and intuitive property search and up-to-the-minute news and lifestyle content.
A multi-dimensional communications programme with many elements but just one overall aim - to increase awareness and uptake of sustainably sourced fish and seafood.
Wildfire also created new sections for the www.seafish.org website, featuring a blog, integration with Twitter, Facebook and YouTube, health insights and recipes. Other elements of the multimedia plan include a recipe book and smartphone recipe app.
Cubo Awards 2012
One of CUBO's new needs was to host a new series of annual awards for the Higher Education sector. Wildfire has played key roles in developing the main awards website and sponsorship package.
Cubo Social Media
Wildfire was also able to help CUBO develop its social media strategy, with a revamped Facebook presence, Twitter integration and web-based blog.
0117 Creative Directory
Partly magazine, partly directory but combining the best features of each, 0117 formed an innovative 230-page, high quality printed annual showcase and celebration of Bristol's creative talents for a national and international audience. Just as 0117 denotes a Bristol telephone number, so the 0117 guide denotes all that is best about the renowned Bristol creative media scene.
Bristol Media Top 100
Wildfire created and published a 230-page directory of 'The Top 100 South West Creative Companies' on behalf of Bristol Media.
Al'reet Pet? Forget Simon Cowell... check out Simon Howl! Wildfire were tasked to create a memorable viral marketing campaign to help promote animal health for one of the UK's leading animal healthcare organisations, The National Organisation for Animal Health (NOAH). Check it out: http://www.youtube.com/petfactor
4evalove.me is the world's most interactive online wedding planner, where you can browse a wealth of wedding resources, plan every stage of your wedding with ease - from nervous proposal through to relaxing honeymoon - and keep check of costs, dates and suppliers along the way! Simple to use, 4evalove.me takes the stress out of the wedding planning process, ensuring you never miss anything out and can look forward to sharing your BIG day with your loved ones!
4evalove.me is in development and is due for lunch Spring 2013